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Spotlight.ai in CEO Times: Why Every Deal Needs a Credible BVA
Spotlight.ai’s Spotlight the BVA handbook was featured in CEO Times, showcasing how credible Business Value Assessments (BVAs) drive trust, win rates, and deal size. The article highlights the handbook’s community-driven approach to helping sales teams operationalize value and close with confidence.

Lolita Trachtengerts
4 hours ago1 min read
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