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Aren’t You Fed Up with AI Hype?
AI promised to change everything. Instead, it left companies juggling dashboards and disconnected tools. Here’s why 95% of AI projects fail — and how Spotlight.ai drives real enterprise impact with 100% adoption and zero behavior change.

Lolita Trachtengerts
Oct 15, 20254 min read


AI for Sales Needs to Be Invisible. Not Impressive
The best AI in sales doesn’t need to be flashy — it needs to be invisible. This post explores why embedded, action-oriented tools win adoption and drive results.

Lolita Trachtengerts
Jun 2, 20252 min read
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