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Why Half Your Deal Lives in Email, and How to Capture It
Half of every deal lives in email between meetings, and the CRM never sees it. Here is why written commitments and cooling threads belong in the deal record, and how a Gmail integration captures them.

Lolita Trachtengerts
17 hours ago3 min read


The AI Meeting Notetaker That Actually Feeds Your Deal
Most AI notetakers write a summary and drop it in a folder. Here is what a sales notetaker should do instead: capture the full call, keep the transcript available, and feed the deal record.

Lolita Trachtengerts
17 hours ago4 min read


More Tools, More Places for the Truth to Hide
Every tool you added promised more visibility and delivered fragments. Here is why more tools give the truth of a deal more places to hide, and how consolidating the evidence, not the stack, brings it back.

Lolita Trachtengerts
17 hours ago4 min read


85% of Your CRM Loss Reasons Are Wrong. Here's Why.
Win-loss research across 50,000+ interviews finds 85% of CRM loss reasons are wrong, not because reps are careless, but because buyers never say the real reason. Here is how to get the truth from the evidence instead of the field.

Lolita Trachtengerts
17 hours ago4 min read


How to Compare TCO Across Competing Software Vendors
Buyers who compare vendors on price compare the wrong number. Total cost of ownership can rank vendors completely differently. Here is how to compare TCO fairly.

Lolita Trachtengerts
Jul 243 min read


How to Train Sales Teams on Value-Based Selling (and Make It Stick)
Most value-based selling training wears off in three weeks, not because reps forget, but because the field gives them no way to apply it. Here is what makes it stick.

Lolita Trachtengerts
Jul 243 min read


How to Create a Value Map for Enterprise Software
Buyers care what your software changes, not what it does. A value map connects capabilities to the outcomes a buyer is measured on. Here is how to build one.

Lolita Trachtengerts
Jul 243 min read


How to Create ROI Reports for Executive Business Reviews
An EBR without an ROI report is a status update. With one, the renewal is already won. Here is what belongs in an ROI report and how to build one for every account.

Lolita Trachtengerts
Jul 243 min read


How to Evaluate an AI Sales Agent Platform
Every vendor has an AI agent; telling a real platform from a good demo takes the right questions. Here is how to evaluate an AI sales agent platform on action, grounding, and proof.

Lolita Trachtengerts
Jul 243 min read


What AI Sales Agents Can and Can't Do (Yet)
The hype says AI sales agents replace the team; the reality is more useful. Here is an honest look at what agents do well, what they can't do yet, and the right division of labor.

Lolita Trachtengerts
Jul 243 min read


The AI Sales Agent Stack: What Each Agent Actually Does
A single AI agent does one job; a revenue operation has many. The AI sales agent stack is the set of specialized agents that cover the whole deal, and the handoffs make it work.

Lolita Trachtengerts
Jul 243 min read


Best AI Account Research Tools for Sales
Account research is the work busy reps skip. AI account research tools do it for them, turning hours of prep into a briefing ready before the meeting. Here is what to look for.

Lolita Trachtengerts
Jul 243 min read


The Best AI Sales Tools for Enterprise: A Category Guide
Every sales tool claims AI, so the label is useless as a filter. Here is a map of the AI sales tool categories, what enterprises need beyond features, and how to match the tool to the job.

Lolita Trachtengerts
Jul 243 min read


Autonomous Sales Agents: What They Are and How They Work
Not every AI agent is autonomous. Autonomy is a spectrum from assisted to fully autonomous. Here is what autonomous sales agents are, how they work, and why grounding decides their limits.

Lolita Trachtengerts
Jul 243 min read


What Is Agentic AI in Sales?
Generative AI answers; agentic AI acts. In sales that is the difference between summarizing the deal and moving it. Here is what agentic AI is, and why grounding decides whether it works.

Lolita Trachtengerts
Jul 243 min read


What Are AI Sales Agents?
An assistant helps a rep do a task; an AI sales agent does the task. Here is what defines an AI sales agent, how it differs from copilots and assistants, and where agent squads fit.

Lolita Trachtengerts
Jul 243 min read


The Best AI Agents for Sales Teams: What to Look For
AI agents for sales are multiplying, and most do one job. Here are the categories, what to look for, and why a coordinated agent squad beats a pile of single-task tools.

Lolita Trachtengerts
Jul 243 min read


The Best AI Tools for CROs and Revenue Leaders
A CRO doesn't need more AI tools, they need a better forecast, higher attainment, and scale without headcount. Here is how to buy AI for the number you own.

Lolita Trachtengerts
Jul 243 min read


What Is a Value Realization Framework?
A business case promises value; a value realization framework proves it was delivered. Here are the stages, why teams skip it, and how it turns renewals into demonstrations.

Lolita Trachtengerts
Jul 243 min read


The Conversation Intelligence Landscape: How to Evaluate Your Options
Conversation intelligence is now a crowded category. A fair map of the landscape, Gong, Chorus, Sybill, Fireflies, Revenue.io, and Spotlight.ai, what to look for, and how to choose.

Lolita Trachtengerts
Jun 253 min read
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