A Sales Content Agent automatically creates deal-specific sales materials based on real buyer signals. Instead of generic templates, it generates decks, QBRs, battle cards, and POC docs aligned to each opportunity’s context and stage.

Spotlight.ai’s 2025 guide to data unification explains how enterprises unify sales, pre-sales, and customer success data inside their CRM to create measurable value. Covering unified revenue intelligence, automation, and value realization, the guide outlines a step-by-step approach and real use cases that show how AI-driven unification accelerates growth and reduces manual effort.