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AI in Sales Automation
In 2025, sales automation is no longer about sequences and reminders — it’s about autonomous agents working directly inside your CRM. Spotlight.ai integrates natively with Salesforce, connects to HubSpot through its secure API layer, and even offers its own native environment for full-cycle execution. No more switching tabs or chasing data — just intelligent agents that qualify, inspect, and advance deals in real time.

Lolita Trachtengerts
Oct 157 min read


Aren’t You Fed Up with AI Hype?
AI promised to change everything. Instead, it left companies juggling dashboards and disconnected tools. Here’s why 95% of AI projects fail — and how Spotlight.ai drives real enterprise impact with 100% adoption and zero behavior change.

Lolita Trachtengerts
Oct 154 min read


Revenue Operations Automation
This 2025 guide by Spotlight.ai explains Revenue Operations Automation for US businesses, reviewing the latest AI-driven tools, real-life case studies, and detailed implementation tips—plus how Spotlight.ai stands out in helping companies scale revenue through automation.

Lolita Trachtengerts
Oct 155 min read


QBR-Ready Dashboards in Salesforce: Why RevOps Needs Truth, Not Spreadsheets
RevOps loses days each quarter exporting data and stitching spreadsheets for QBRs, only to present numbers leaders still question. Spotlight.ai solves this with QBR-ready dashboards that live inside Salesforce. No more manual prep or offline decks — just inspection-ready, evidence-based dashboards that save RevOps time and give CROs confidence in the boardroom.

Lolita Trachtengerts
Sep 53 min read


What AI-Native Sales Orgs Are Doing Differently in 2025
Start with one core workflow. Document your current process. Ask: what would this look like if AI handled 80% of it? That’s your first step toward an AI-native GTM engine.

Lolita Trachtengerts
May 132 min read
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