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Qualification Score vs. Gut Feel: A Data-Driven Guide to Deal Health
Evidence-based deal qualification scoring reduces end-of-quarter forecast surprises by 43% compared to gut feel and rep-submitted forecast categories. Learn how to build a scoring model that measures deal quality, not field completion.
Lolita Trachtengerts
5 days ago4 min read


Paper Process: The MEDDPICC Element That Kills Deals After the Verbal Yes
Paper Process is the most underqualified element in MEDDPICC. Learn why 27% of enterprise deals stall after the verbal yes due to procurement, legal, and approval requirements that were never mapped during evaluation.
Lolita Trachtengerts
5 days ago4 min read


How to Identify a True Champion Using Conversation Intelligence
True champions bring others to meetings, frame objections before they surface, and follow up without being prompted. Learn how conversation intelligence identifies these signals automatically to distinguish champions from fans.
Lolita Trachtengerts
5 days ago4 min read


MEDDIC as a Coaching Operating System: Evidence Over Opinion
MEDDIC gets misused as a CRM checklist in most organizations. Learn how evidence-based MEDDIC coaching works as a coaching operating system that produces 31% higher manager coaching efficiency.
Lolita Trachtengerts
5 days ago3 min read


Champion vs. Economic Buyer: Why Confusing Them Kills Enterprise Deals
The Champion and Economic Buyer are two different roles in enterprise deals, and confusing them is one of the most common reasons qualified deals fail. Learn the three champion tests and how to qualify both roles with evidence.
Lolita Trachtengerts
5 days ago4 min read
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