Everyone believes deals need a quantified business case; almost none get one, because value engineering capacity is scarce. Here is why value breaks at capacity, and how to give every deal a defensible case.

Spotlight.ai CEO Roi Carmel joined Episode 445 of the VentureFizz Podcast to discuss build versus buy in the AI era, the two years of CRO interviews behind the Spotlight.ai Knowledge Graph, and why the company has stayed bootstrapped through 300% growth.

Value selling isn’t broken. Execution is. In this episode of In the Spotlight, Roi Carmel sits down with Mark Pecaro to unpack why enterprise deals stall, how value realization actually drives expansion, and why strategic RevOps has become the force multiplier for modern revenue teams.