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When the Math Gets Cheap, Trust Gets Expensive
In cybersecurity, technical buyers face non-technical CFOs. Prateek Goel of Wiz on how value teams arm champions to win the rooms sellers never sit in.

Lolita Trachtengerts
May 57 min read


Value Management and Value-Based Selling Strategies: Tools, Frameworks & Best Practices
The definitive guide to modern value management and selling — featuring real data, best practices, and platform comparisons. Learn how Spotlight.ai enables autonomous value orchestration across every buyer stage.

Lolita Trachtengerts
Nov 4, 20256 min read
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