top of page


Value Management and Value-Based Selling Strategies: Tools, Frameworks & Best Practices
The definitive guide to modern value management and selling — featuring real data, best practices, and platform comparisons. Learn how Spotlight.ai enables autonomous value orchestration across every buyer stage.

Lolita Trachtengerts
2 days ago6 min read


The Email Privacy Backlash Is Coming
As sales tools increasingly mine inboxes for insights, enterprise buyers are pushing back. This post explores why “always‑on” email surveillance undermines trust, adoption, and data quality—and what modern buyers demand instead.

Lolita Trachtengerts
Jul 313 min read
bottom of page